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Product description
An icon🤩, vintage Safari sofa by Archizoom Associati for Poltronova. A base of white-coated fiberglass-reinforced plastic, integrated seats in the shape of a flower, upholstered and covered with faux leopard. Italy, 1968. In very good condition with only a few minor damages on the corners of the fiberglass seats (wipe for images). The sofa consists of four pieces of two different types (two armchair modules and two sofa modules). In 1966, a group of young architects from Florence joined forces under the name Archizoom. Politically involved in the student and worker protests of 1968, the members sought to overcome tradition and bourgeois values in their design work by introducing new and provocative solutions for the organization of living spaces. Aesthetically inspired by the concurrent Pop Art movement, they designed a repertoire of kitschy, "bizarre" objects that refuted Functionalism using irony and an abundance of decoration. These included the Safari, a modular sofa with two basic units: a lounge chair and a two-seater corner sofa with a seat carved from a cubic volume and upholstered in faux fur, which could be assembled in a domestic setting. Safari was produced by Poltronova after the company's founder, Sergio Cammilli, discovered Archizoom at the Superarchitettura exhibition in Pistoia in 1966 and bravely asked the group to design for his company.1 Although Safari did not meet market expectations, Poltronova managed to market it in such a way that it became a great success in the media and an icon of the Italian Radical Design movement. It is part of the permanent collection of prestigious museums such as the Centre Pompidou and the Museum of Fine Arts in Montreal.
Specifications
ConditionExcellentColorsBeige, Brown, CremeMaterialFiberglass, TextileNumber of items4BrandPoltronovaHeight64 cmWidth260 cmDepth215 cm